BFR23


identity for “BUONA FORTUNA RIBELLI” ART FESTIVAL in langhe, piedmonT, 2023


Banners
Archives-inspired brochure
Social strategy
T-shirts & totebags
Wayfinding


Buona Fortuna Ribelli - 2023 edition marks the first collaboration with Lunetta Gallery; a project where art and the surrounding landscape are seamlessly intertwined, and the designer strives to create a further weave between the two.
The identity design reflects the goal of transforming the Italian landscape into a floor of contemporary artistic expression: its rough shapes and titles define a minimal-based aesthetic, enhanced by sober colours and texts that create a visual narrative between simplicity and character.
The artefacts aim to evoke a collective and inclusive vision of art, nature and the individual, in which they intertwine and dialogue, proposing a language capable of exploring new directions. The composition invites us to move beyond the conservative approach and open to imaginative and futuristic perspectives.
@lunetta11sas is an art gallery immersed in the Alta Langa, whose exhibition projects take place in iconic locations such as hamlets and sanctuaries. In this setting, emerging talents of contemporary art blend with already established artists, forming a unique combination of cultural tradition and artistic innovation, a timeless dialogue.

SOCIAL MEDIA CONTENT